SUPERUS Exhibition Hall
Novum Design Award
WINNER
SILVER
Interior Design Category
in
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2021
Project Title
SUPERUS Exhibition Hall
Project Function
Exhibition Hall
Project Location
China, Tengzhou
Project Tags
Exhibition, Modern, Retail, Display, Showroom
Office Name
QUHE (Space7H)
Team Members
Shi Yueke, Jiang Fangfang, Bi Guangping
Office Link
Copyrights
QUHE (Space7H)
Project Description
This case is a commercial display space for customized integral wooden wall products in a whole house. Adhering to the principle of putting customers first and showing the product advantages of the business protagonists (manufacturers), the design team accurately expresses the marvelous business shopping experience through the medium of soft outfit design. The overall space is designed into multiple modules, each of which has an independent style, with interconnected design symbols above the independence, so that the space is integrated, featuring coordination and unity of various styles, while fully displaying the characteristics of products.
Starting from the reception hall, the fully textured brown wooden wall cabinet comes into sight. The space, along with the products, is decorated into a living room of a residence, showing a high-end elegant atmosphere. The white marbles make the space texture more hierarchical, while weakening the solemn atmosphere brought by the brown color. In the second space, four plain color doors are on display, and the space is also presented in a bright color, where the carpet goes with cloth sofa to create a relaxed and calm atmosphere.
Project Link
Image Credits
QUHE (Space7H)
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NDA210761
DESIGN SCORE: /100
87
SILVER
Novum Design Award Winner in
2021