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illombo Shanghai

Novum Design Award
WINNER

GOLDEN

Interior Design Category

in

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2023

Project Title

illombo Shanghai

Project Function

Retail

Project Location

Shanghai City, China

Project Tags

Interior Design

Office Name

3 Trees Group

Team Members

BOA, Nancy, Steven Yang, Lynn Liao, So Studio

Office Link

Copyrights

3 Trees Group

Project Description

In the factory laboratory, the bright glass tiles and hard metal materials express the brand's concept of women's independent and neutral self-confidence, while combining with dark wood to reflect the industrial sense. The brand colors are flexibly interspersed in the space to establish the storytelling of the space and the brand.
Designer will nail polish manufacturing process mechanical abstract expression, combined with the production process, let the design throughout the space of the art device, the use of multimedia visual art device with green plants, combined with the brand's healthy and natural design concept, the art device symbolizes that the brand is a fertile breeding ground for healthy and harmless beauty products.
At the same time, the characteristics of the flow state of the products are applied to the division of the space and props, the use of curved such a free form to soften the entire space, similar to the nail polish glossy material connecting the characteristics of the brand's products, with the interaction of the LED screen and the dynamic video simulation of the flow state of the nail polish, to create a different atmosphere of the beauty factory.

Project Link

Image Credits

Wen Studio

illombo Shanghai
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NDA230732

DESIGN SCORE:      /100

92

GOLDEN

Novum Design Award Winner in

2023

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